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WSJ: One GOP Lawmaker Shows How to Woo Latino Voters


Photo courtesy of Neil King Jr./The Wall Street Journal

U.S. Rep. Steve Pearce, center, a New Mexico Republican, visits with ranchers last month near Animas, N.M.

Rep. Steve Pearce is the rarest of Republican Party officeholders, a very conservative Anglo who keeps winning elections from a predominantly Latino electorate.

How does he do it you might wonder…”You just have to show up, all the time, everywhere,” he said. “Most Republicans don’t bother. I do. I bother.”

Many conservatives have been brainstorming and many have concluded that if the party can get immigration off the table, Latinos will give the GOP a new look.

Mr. Pearce agrees, but he contends that changes in policy platforms aren’t enough to reverse the party’s decline among voters like those in his district. Republicans must spend time in Latino neighborhoods with the respectful attentiveness of a small-town mayor.

“We have to sell ourselves,” he said. It will take hard work, he added, because the majority of Hispanics are “spring-loaded” to favor the Democrats and their more expansive view of government.

Latinos as well as many have a poor perception of the Republican party and they need to be reeducated. The only way to do this is by being a  “big windshield wiper, just working my way back and forth, back and forth,” wise words from Mr. Pearce.

Rep. Steve Pearce es el más raro de los cargos públicos del Partido Republicano, un muy conservador anglo que sigue ganando elecciones desde un electorado predominantemente Latino.

¿Cómo lo hacen ustedes se preguntaran … “Usted sólo tiene que aparecer, en todo momento, en todas partes”, dijo. “La mayoría de los republicanos no se molestan. Yo me molesto.”

Muchos conservadores han intercambiado de ideas y muchos han concluido que si el partido puede obtener la reforma de inmigración , los latinos le dará al partido Republicano una nueva mirada.

Sr. Pearce está de acuerdo, pero él sostiene que los cambios en las plataformas políticas no son suficientes para frenar el declive del partido entre los votantes como los de su distrito. Republicanos tienen que pasar el tiempo en los barrios latinos con la atención respetuosa de un alcalde de pueblo pequeño.

“Tenemos que nosotros mismos vender”, dijo él-. Tomará el trabajo duro, agregó, debido a que la mayoría de los hispanos son “resorte” para favorecer a los demócratas y su visión más amplia del gobierno.

Latinos, así como muchos tienen una mala percepción del partido Republicano y necesitan ser reeducados. La única manera de hacerlo es ser un “limpiador de parabrisas grande, sólo mi forma de trabajo hacia atrás y adelante, atrás y adelante,” sabias palabras del Sr. Pearce.

Read more: http://online.wsj.com/article/SB10001424127887323864304578318362595242542.html?mod=ITP_pageone_0

See video: http://live.wsj.com/video/for-gop-pearce-points-way-forward-with-hispanics/9406E87B-2729-4777-9253-682DDBD22D47.html#!9406E87B-2729-4777-9253-682DDBD22D47



3 comments on “WSJ: One GOP Lawmaker Shows How to Woo Latino Voters

  1. necessaryandpropergovt
    March 13, 2013

    Reblogged this on Necessary and Proper Gov't and commented:
    Remember what I said in a recent article? ““People don’t care what you think, if they don’t think that you care.”
    This is an example of a conservative legislator who already understands and displays that behavior. Enjoy…
    – Jeff

    • damagodiva
      March 20, 2013

      Thanks for reblogging (is this a word?)

  2. rmekrnl
    March 14, 2013

    Jeff, I’ve lost the reblog button on my blog page and can’t remember how to reinstall it. I know you’re more savvy than I about all this stuff, so — Help!

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This entry was posted on March 12, 2013 by in USA Politics and tagged , , .

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